SiriusXM's 'Auto Trends' Talks to the Black Woman Behind One of the Most Successful Deodorant Taglines (Two-Part Show)
*In honor of Black History Month, Auto Trends with JeffCars.com goes one-on-one, with the woman who was responsible for one of the most successful deodorant ad campaigns from the seventies that still resonates today. Arguably some would claim it’s one of the most famous advertising taglines of all time. It ranks in the same league, as Nike’s “Just do it” or Wendy’s “Where’s the beef?” taglines. As those in the advertising world realizes, a great tagline can drive culture. It can cause one to dream. It can motivate one to move mountains. It can even lead one to be a part of ch...
Source: eurweb.com