Lite Bite to focus on 4 core brands; tier 1,2 to be key growth markets
Lite Bite Foods, operating Asia7 and Street Foods, aims to double its outlets count by focusing on its four core brands, including Punjab Grill, Street Foods, YouMee, and Asia 7. The company plans to expand in tier 1 and 2 markets to capitalize on India's growing organized food services sector. The food and service is expected to reach $78.8 billion by 2026, driven by factors such as increased dining out frequency and demand for diverse cuisines.
Source: indiatimes.com