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And file. so 1977, nra annual conventions voted out leadership and installed hardliners who radically changed the organization. the group later changed tactics, using political ads to rile up the members to take action. >> from 1998 to 2017, the nra spent $144 million on outside spending. and if you are wondering if this strategy is working, consider this, last major piece of federal legislation still on the books is brady act and that was passed nearly 25 years ago. >> now, i made that video. give me some love. [ applause ] that's amazing. so i put that to you because you both seem so reasona...

Polls with that? >> yeah, alex, i talked to a lot of republicans on the ground who said that they even still support president trump, but ultimately they'll back conor lamb. because in this race there's been a lot of outside spending for rick saccone, the republican candidate. i was at two of his events on friday, one had eight people, the other had 15 individuals, and that doesn't include the dnc staff. he said rick saccone is going to vote for him all the way and not trust that conor lamb will do for them. a lot of voters are hesitant to support candidates purely out of outside influence, ev...

>> i'm not just starting a campaign, i'm beginning a conversation with you, with america. we all need to be part of the discussion if we're going to be part of the solution. >> this time around the tactics don't necessarily look much different at least in the beginning. clinton will announce as early as sunday another weekend announcement. she's expected again to make the announcement on social media followed again by a trip to iowa. the first in the nation caucus state. but sources say the video will focus on voters not on her. now the campaign cash last time around, clinton raised a whopping...

>> hasn't been and this is the knock on her since the beginning, that she's not ready for prime phil. the nrc, speaking of them, unfortunately, called her in the beginning of the race an empty dress which was an unfortunate phrase coming from a man but if you talk to democrats there they do think she's got ebb better. been too cautious with the media, cautious on policy. afraid to take stands on certain things, running away from obama on coal, for example, but she has gotten better. i talked to one donor over the weekend who is expecting her to post a really strong fund-raising quarter, maybe ...

Legitimate tea party challenger. the battle between longtime congressman mike simpson and his tea party challenger bryan smith attracted an unbelievable amount of outside spending. through millions of the tea party groups that bet big on bryan smith. republicans thought they had the perfect candidate the in a pediatric neurosurgery and believed to have a real shot of revelations that two different men, an ex-husband and ex-boyfriend accused her of stocking and harassment. joining me now the senator editor and author of "big girls don't cry" and political writer for buzz feed.