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Water brand transforms Nuuk  Do you want to build a water brand? Let it blow, let it blow. Can’t hold it back anymore. February 10, 2021 Inspired by the purity of ice and its formations, Sidel’s art designers have created the Nuuk bottle concept, a 100 per cent recycled PET container for fjord-sourced premium water brands. Taking its name from Greenland’s capital and the fjords that make it famous, the 500ml container has an asymmetric shape that appears to be a… TO CONTINUE READING, PLEASE SUBSCRIBE OR LOGIN

Photo Credit: Sidel Greenland was settled by Vikings from Iceland in the 10th century, and their reign lasted until sometime in the 15th century, when rapidly cooling temperatures appear to have driven them away. But their legacy lives on, most recently in the design of a new, 100 per cent recycled PET (rPET) bottle from bottling equipment maker Sidel. Called the “NUUK” – named for the 10 th century Norse capital settlement in Greenland known as Nuuk – the 500-ml bottle concept draws inspiration from what Sidel’s art designers call “the purity of ice and its formations” in Green...