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That at some point can be competed out of the marketplace. a great way to do that is networking. just like focus for your customers. go to linkedin. go to fans. if you can find a fan with branding experience and loves what you re creating, you have the trifecta. it makes a lot of sense. we do it here. how do you get that same experience overis seas? do you target specific countries? how do you go forward with it? yeah. i mean, i think that s a really good question. in terms of the networking piece, i think it s important for her to find an individual like was mentioned through linkedin or other resources. i will look at is there already a customer in that market that maybe wants to work with you. if they are already passionate about your product they can do a good job of figuring out the culture and differences in the knew answer of that geography. it is quite challenging. it s an exciting thing. let s move up to the incomes question. it s a question about a lack of ....