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Google Chrome to extend support for third-party cookies until 2023: Adtech pros react | Digital - Vimarsana News

Google Chrome to extend support for third-party cookies until 2023: Adtech pros react | Digital

linkedin The lifespan of third-party cookies, the code-based technology used to serve targeted ads, has been extended—just a tad.  On Thursday (24 June), the adtech industry breathed a sigh of relief after Google announced it would extend support for third party cookies until 2023, one year longer than its original expiration date.  In a blog post, Vinay Goel, privacy engineering director at Chrome, said it would begin the cookie phase-out process in stages, starting in late 2022. Following testing, in phase 1 publishers and advertisers “will have time to migrate the...

Apple doubles down on privacy, further complicating tracking and targeting - Vimarsana News

Apple doubles down on privacy, further complicating tracking and targeting

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Report: Online publishers see revenue rebound - Advertising - Vimarsana News

Report: Online publishers see revenue rebound - Advertising

Interesting takeaways from the report include: • Tech and Telecom both increased revenue by 31% YoY • Tech and Telecom increased share by 16% YoY • 25% of revenue was accounted for in CPG • 15% of revenue was accounted for in Retail The Travel category was the big loser for 2020 as many consumers stopped traveling because of restrictions brought on by the pandemic. Overall, the travel category saw a revenue decrease of about 56%. "2020 was a year of resilience and resurgence for publishers," said Patrick O'Leary, Boostr co-founder & CEO. "The industry was in the perfect position to ...

'It's hard to describe': Sooke excavator wins $1M lotto - Vimarsana News

'It's hard to describe': Sooke excavator wins $1M lotto

VICTORIA -- An excavator operator from Sooke has hit pay dirt with a million-dollar lottery win. Patrick O’Leary bought his $1-million winning ticket at the Petro-Canada station at 6692 Sooke Rd. and checked it at a local drugstore where he buys ice cream every Saturday, according to the B.C. Lottery Corporation. “I checked the first time and couldn’t make out what was on the screen because I didn’t have my glasses on,” O’Leary recalled in a statement from the BCLC released Wednesday. “Then I checked the second time by going to see the clerk and I thought something screwed...

BC man who dreams about vacations while lawn mowing wins $1 million lotto - Vimarsana News

BC man who dreams about vacations while lawn mowing wins $1 million lotto

Patrick OLeary (BCLC) One of Patrick OLeary’s favourite pastimes is mowing the lawn, during which he dreams about travelling and retirement. The Sooke, BC resident, who has worked as an excavator for 20 years, says those dreams are now more like reality after winning the Lotto 6/49 Guaranteed $1-million Prize in the March 24, 2021 draw. OLeary purchased his ticket from the Petro Canada at 6692 Sooke Road and checked it at a local drugstore where he likes to buy his cream every Saturday. “I checked (the ticket) the first time and couldn’t make out what was on the screen because I didn’...