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Why Air Miles needs more than just a new owner to appeal to customers - Vimarsana News

Why Air Miles needs more than just a new owner to appeal to customers

Air Miles collectors worried about their points as bankruptcy proceedings loom for the program's current owners may have their fears eased due to BMO's proposed purchase of the system. But Air Miles carries significant financial baggage a bank may have to work harder to handle.

Source: cbc.ca
Starbucks waters down its reward program, doubling number of points needed for free coffee - Vimarsana News

Starbucks waters down its reward program, doubling number of points needed for free coffee

Starbucks is rolling out new rules for its loyalty program on Monday, changes that in some cases could see customers need to use twice as many points to get the same items they got before.

Source: cbc.ca
Canadian Tire customer wants policy changed after late husband's loyalty points forfeited - Vimarsana News

Canadian Tire customer wants policy changed after late husband's loyalty points forfeited

Patrick Sojka founder of Rewards Canada says forfeiting someone’s reward points when they pass away isn’t necessarily industry standard.

Source: msn.com
Coronavirus: Air Miles may need to shift how it operates as partners look to cut costs, expert warns - Vimarsana News

Coronavirus: Air Miles may need to shift how it operates as partners look to cut costs, expert warns

  TORONTO -- An expert in loyalty reward programs warns that Air Miles might be in for some challenges as some retailers consider cutting costs due to the COVID-19 pandemic. Since May 2020, Air Miles has lost partnerships with Rona, Rexall and the LCBO, as each of the companies have at least hinted at bringing in their own in-house loyalty programs.   “I don't know if it's the beginning of the end, but it's definitely a shift in what Air Miles is going to have to do,” Patrick Sojka, founder of RewardsCanada.ca, told CTVNews.ca. “I think they're hurting because to be part of the A...

Source: ctvnews.ca
Rewards Canada names The American Express Cobalt™ Card the Top Overall Credit Card for 4th year in a row - Vimarsana News

Rewards Canada names The American Express Cobalt™ Card the Top Overall Credit Card for 4th year in a row

Rewards Canada names The American Express Cobalt™ Card the Top Overall Credit Card for 4th year in a row News provided by Share this article Share this article American Express continues to provide value with multiple award wins in Rewards Canada's 2021 Top Travel Rewards Credit Card rankings, including Top Overall Card, Top Hybrid Credit/Charge Card, and Top Ultra Premium Card TORONTO, Feb. 9, 2021 /CNW/ - American Express Canada is happy to announce that several of its products were recognized in Rewards Canada's 13 th annual ranking of the Top Travel Rewards Credit Cards in Canada. Mos...