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The shift towards digital: A thriving OTT market

Published: July 2, 2023

The rise of Over-the-top (OTT) platforms in India has revolutionised the entertainment industry, driven by diverse content, changing viewing habits, and increased digital connectivity. Over-the-top (OTT) platforms have emerged as a transformative force in the...

Source: indiatimes.com

Related Topics:

Content DiversityViewing HabitsEros NowDigital ConnectivityMobile BroadbandPaying Indian