Life Continental Beer: More Than an Eastern Legacy – Uche Unigwe
From its humble beginnings in Onitsha in 1983, Life Lager has grown to become a dominant beer brand in the country, while maintaining a unique cultural identity that broadly resonates with its devout consumers. Revered for its unique cultural identity, Life Lager was in mid-2021, conferred a distinct title, ‘Mmanya Oganiru’ of Igboland (meaning beer for progress), by traditional rulers across the South-Eastern States in a ceremony that held at Nri Town Hall, Anambra State.
Source: premiumtimesng.com
