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People are keeping Thailand's small businesses afloat with K-pop ads


People are keeping Thailand s small businesses afloat with K-pop ads
13 hours, 2 minutes
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It doesn t take an economist to figure out why small businesses across the world are struggling to get by during the COVID-19 pandemic.
With strict safety measures and lockdowns put in place to prevent the spread of the virus, it s the small, independently-run businesses that suffer the most, while big corporations sit in relative comfort as they put expensive contingency plans into action.
Friendly tuk tuk drivers, as well as small food vendors serving up mouthwatering Thai street food – both iconic symbols of Thailand in their own right – have struggled to keep afloat during the pandemic. ....

Krung Thep Mahanakhon , Thitipong Lohawech , Prayut Chan Ocha , Samran Thammasa , Pichaya Prachathomrong , Pairot Suktham , Thai Prime Minister Prayut , Super Junior , அருமை ஜூனியர் ,

K-pop activism a lifeline for Thailand's hard-hit 'tuk-tuk' drivers


BANGKOK – Bangkok
tuk-tuk taxi driver Samran Thammasa, 39, had never heard of K-pop star Jessica Jung before the coronavirus pandemic, but now the singer’s Thai fans are helping him survive the loss of tourist customers.
His bright green three-wheeled motorcycle rickshaw has been mostly vacant for more than a year. In the past few months, though, he’s earned about 600 baht ($19) a month to feature K-pop ads on his vehicle.
“The extra income may not be a lot for most people but it is for us,” he said, glancing at a shimmering vinyl banner of Jung.
Drivers of Bangkok’s distinctive tuk-tuks have been among the hardest-hit by the pandemic’s devastation of Thailand’s all-important tourism industry, left haunting corners of empty city streets complaining of mounting debt. ....

Krung Thep Mahanakhon , Jessica Jung , Thitipong Lohawech , Prayut Chan Ocha , Samran Thammasa , Pichaya Prachathomrong , Pairot Suktham , Prime Minister Prayut Chan Ocha , Super Junior , ஜெசிகா ஜங் , அருமை ஜூனியர் ,