Nieuwe Instituut's New Store 2.0 turns free haircuts into textiles in Milan
New Store 2.0 is an experimental pop-up by Nieuwe Instituut, offering free haircuts then turning the hair into textile artworks and clothing.
Source: dezeen.com
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Customers exchange pee for soap at Nieuwe Instituut's New Store pop-up
Het Nieuwe Instituut is rethinking the archetypal museum shop with its New Stor pop-up at Dutch Design Week, designed to encourage more ethical consumption.
Source: dezeen.com