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The rise in women’s literacy levels, number of working women and their disposable incomes has inflated their adoption rate of technology. More number

Shares In 2017, I downloaded a period tracking app as recommended by a friend. I would go on to use it for a few months before losing my mobile phone. I forgot to re-install it on my new device, and until recently, I didn’t use any such health app. Thinking back, all I needed was a mobile tool that would help me keep track of my monthly cycle and nothing more. And as long as the app did that, I was satisfied. Interestingly, it offered a lot more than period tracking, like a locked diary and some occasional pop-up ads that enlightened me on girl-related stuff.