CNN-News18 leads English general news genre with 26.3% market share: Barc
Mumbai: CNN-News18 has garnered 26.3 per cent market share in the English general news genre becoming the leading English news channel, as per Broadcast Audience Research Council (Barc) data. The channel garnered 40.2 per cent viewership share in the prime-time segment (2+ | Monday to Friday | 1800—2300 hrs) compared to competitors that trailed behind at 25 per cent and 20.2
Source: indiantelevision.com