Spanish-speaking audiences are a huge streaming market. Do media companies understand it?
Print This is the May 4, 2021, edition of The Wide Shot, a weekly newsletter about everything happening in the business of entertainment. Sign up here to get it in your inbox. Media executives often extol the importance of reaching Spanish-language audiences, and if a flurry of recent investments and deals is any indication, Latino and Hispanic viewers are becoming a key part of the streaming wars. Netflix is spending $200 million to produce content in Mexico this year, an amount expected to increase in 2021, and has also invested significantly in Spain. Disney, which launched Disney+ in Lat...