Crunchable, Snackable, Packable: Post Consumer Brands Introduces New On-The-Go Cereal Snacks
New PEBBLES ™ Crisps, which are about the same size as a potato chip, come in both Fruity and Cocoa PEBBLES ™ flavors and are gluten-free. The new Honeycomb Big Bites are about twice as big as the original Honeycomb cereal shape and can be found in the classic Honeycomb flavor, as well as in a new chocolate flavor. Each of the four varieties are available in a 6-ounce multiserve, resealable pouch, ideal for sharing or eating on the go. "According to recent research from Mintel, nearly 40% of consumers say they eat cereal as a snack, and 13% report eating cereal on the go," said Tara LaFe...