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CNN New Day November 20, 2013 11:28:00

The commitment the federal government made to those people and let them keep what they ve got. reporter: the president remains in obama damage control mode, conceding at a wall street journal event packed with top ceos that his signature achievement could use a makeover. we ll have to obviously remarkette and rebrand. and that will be challenging in this political environment. reporter: but as cnn reported, his latest pr challenge started right at the white house. i recently received a letter from a woman named jessica sanford in washington state. reporter: when he cited jessica sanford, a single mom from washington state an obama care success story, just days after that presidential shoutout, sanford learned her state s health exchange made a mistake, calculating her obama care tax credit. i don t trust the system at all. here in washington state. reporter: now she says she can t afford the plans available in her state. i wanted to be the poster child of how it did w ....

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Detailed text transcripts for TV channel - MSNBC - 20130118:11:27:00

News/ wall street journal about the nra. 41% think of them positively, 34% negative. hollywood think 23% favorable, 46% negatively. we talked before about lance armstrong and pr. clearly the nra has got a pr challenge here. how do you think they ve done so far since newtown in positioning themselves to be strong in this fight? why are you looking at me, mark? i m just starting with you randomly. i went alphabetical. yeah, the nra has had good days and bad days in this. and actually, that depends how you look at it. even when the nra has a bad day and the media is calling them too aggressive, that s a good day for the nra. that usually ends up working in their favor in terms of membership. but, you know, i think the politics of maligning the nra is probably not a strategically good idea. that poll, for example, showing ....

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