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Mortein and Malaria No More come together to launch Mission Zero Malaria

Bareilly (Uttar Pradesh) [India], April 25 (ANI/BusinessWire India): Reckitt's well-known household insecticide brand, Mortein launched 'Mission Zero Malaria' with support from the Government of Uttar Pradesh in Bareilly today. Aligned with India's goal to eliminate Malaria by 2030, Mission Zero Malaria has been launched with Malaria No More, as an implementation partner and aims to enhance health awareness and inspire the adoption of desired behavior change within the community, health system, and government bodies of the region. As per the World Health Organisation, in the South-East Asia region, India accounts for 82.5 per cent of malaria cases which is majority of the malaria burden. In 2019, 70 per cent of the officially reported cases of malaria in Uttar Pradesh, India, came from only 2 districts, Bareilly and Budaun. Bareilly witnessed sudden and unexplained outbreaks of malaria and dengue in recent times. 2019 saw an outbreak of both malaria and dengue, and 2021 ....

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