Detailed text transcripts for TV channel - MSNBC - 20120527:21:55:00
Jeff ceases the opportunity to raise funds for a cause dear to his heart. >> my daughter was diagnosed with multiple sclerosis so i said i'm going to turn this into a fund-raiser. >> a rookie reporter at the time jumps at the time to cover the event. >> we knew it was for a great cause. the tallest building in dakota is coming down and you want to be here for that. >> so we went out and sold tickets for the person who pushes the button. >> they call the event boom and print thousands of raffle tickets to sell. >> in a little less than six weeks' time, we sold 50,000 tickets. >> they were expec...