'We have been bringing avenues of entertainment to consumers in these festive times'
December 30, 2020 By Nafisa Shaheen 65 Sameeksha Uniyal, Senior Brand Manager, Brand BACARDÍ, India & South-east Asia, discusses the journey of NH7 Weekender along with their new marketing strategies The 11th edition of the multi-genre, multi-city music festival, Bacardi NH7 Weekender was celebrated virtually on the 5th and 6th of December 2020. The two-day digital edition featured an eclectic lineup of musicians, who came together to perform for their fans. Simultaneously streamed on 3 platforms; the BACARD...
Source: pitchonnet.com