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Ceat Tyres has launched its new 'Puncture Safe' tyres for motorcycles in Maharashtra.The 'Puncture Safe' tyres are designed to prevent air pressure loss in the event of a puncture.

Ceat signs Rana Daggubati as brand ambassador, unveils campaign As part of an integrated marketing campaign across all five southern states of India, Daggubati features in the new commercial for ‘Puncture Safe’ tyres to be aired across TV and digital platforms. The campaign has been created by O&M Click on the Image to watch the TVC. Tyre manufacturer Ceat Tyres has signed Bollywood actor Rana Daggubati as its brand ambassador for promoting the ‘Puncture Safe’ range of bike tyres across media platforms. As part of an integrated marketing campaign across all five southern s...

"We are delighted to have Rana Daggubati on board for this campaign. The India-England test series offers an ideal opportunity for us to connect with our customers as it is one of the most widely watched events in India with a massive viewership," said Arnab Banerjee, Chief Operating Officer, CEAT.

  A Ghanaian-owned company, OMV & Sons, has moved to help curb road crashes in the country with the launch of new puncture prevention and tyre life extender. The product dubbed: ‘Puncture Safe’ is a United Kingdom (UK). Puncture Safe was first introduced onto the Ghanaian market in 2019 but was officially launched in the country by OMV & Sons on Saturday, February 6, 2021. Speaking at the launch in Accra, the Operations Manager of OMV & Sons, Jemima Siaw Yeboah, told the press that Puncture Safe covers largely the inner tyre at speed and that when a puncture occurs, the centrifugal force...