HUL's 'Smart Fill' machine takes on refill pouches, zero waste stores…
HULâs âSmart Fillâ machine takes on refill pouches, zero waste stores⦠Share Via: ⦠But how likely will it change consumer behaviour? Will the eco-friendly âwokeâ citizen go the extra mile? After years of relying on refill pouches, âkiranaâ stores and zero waste businesses, consumers finally have a more eco-friendly alternative to buying Hindustan Unilever (HUL) products. HUL has launched an initiative, called a âSmart Fillâ machine. It is an in-store vending model for its home care products, and its aim is to reuse, reduce and recycle pl...
Source: afaqs.com