BBCNEWS The Media Show November 6, 2021 16:43:00
We are seeing a tonne of investments and also on the radio side of things there are acts trying to disrupt radio, if you're trying to capture that same listening experience, i am saying they're not doing well but they are trying. but there's a lot of investment and we're seeing that pay off, in the sense that more people are discovering podcasts in the pandemic, they launched times radio, and so how did they do? over 630,000 listeners a week and that is perhaps small fry compared to radio for with over 2 million listeners and they've done very well for a long time. and they weren't really sure...