The Drum | Legoland Breaks Channel 5 Movies Sponsorship Down Into Small Pieces
Legoland Windsor is building a relationship with Channel 5, courtesy of a family movie sponsorship.
Source: thedrum.com
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The Drum | McDonald's Pays Love At First Bite Tribute To Its Steakhouse Stack
McDonald’s is intent on making audiences fall in love with a tottering tower of steak patties loosely mortared together with mayonnaise and salad.
Source: thedrum.com
The Drum | Ten Tips From Gary: How To Use Gary Vaynerchuk's Advice To Shape Your Brand
Life is big for Gary Vaynerchuk and his global media empire, having amassed a following of over 44 million people across his social channels.
Source: thedrum.com
The Drum | Sustainability On Par With First-party Data In Marketing, Says Coca-Cola ASEAN Vp Marketing
Sustainability is no longer a choice for brands and marketers should consider it as important as collecting first-party data, according to Coca-Cola’s lead APAC marketer.
Source: thedrum.com
The Drum | Sustainability As Important As First-party Data, Says Coca-Cola ASEAN Marketing Boss
Marketers should consider sustainability as important as collecting first-party data, according to Coca-Cola’s lead APAC marketer.
Source: thedrum.com