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On Monday (Dec. 28), Forbesreported that P and Baron Davis are looking to acquire Reebok from Adidas, which bought Reebok 15 years ago. The reported asking price for Reebok is $2.4 billion. Master P, who has a diverse portfolio of investments and helped found Rap Snacks almost 30 years ago, says he is looking to reinvest in communities that helped propel Reebok to success in the first place. "As we focus on turning Reebok into a lifestyle brand not just a basketball brand, our most important initiative will be to put money back into the community that built this company," P told Forbes. P ...

Everybody can grow. education is so important to my growth. even if you look at george foreman, we go back and look at him and look at him for the boxing. he created one of the biggest brands around, the george foreman grill and you have to respect that. >> you know what's great about the grill. >> yes. >> when you tip it, all the juice just runs right out. i don't know why nobody had done that before. >> you know, with rap snacks, we put a dab of ranch. >> let me put mark thompson on the front. have you ever seen rap snacks? >> no, i'm seeing it for the first time. >> you've got to taste it. ...

Then say you're about it, about it. >> he's got it. >> mark thompson, master p, thanks for coming through. a very special edition and something that's nice as we look towards the weekend, you're looking at new york city, inflags waving. i also want to tell you one more thing before we go. we talked to both master p and the creator of rap snacks about the broader mission of increasing black owned businesses in the u.s. which is just at 7%. take a look. >> and we wanted to look at being producers rather than consumers. we're kind of controlling and changing the narrative of that, creating owners...

That food chain? and i feel like with rap snacks we're opening the doors, but there's so many other geniuses out in the world that have these creative ideas that don't get a chance. if you look at it in hollywood, in hollywood it's 5% african-american latino that own the production. a lot of us are stars and we're in front of the cameras, but we don't own the production. >> can you tell us a little bit more about that? when you walk into the room to do these deals, are you running into the situation still in 2019 people don't think you're a successful businessman after everything you've done? ...

Public eye for a long time. sometimes people don't think of you when you're in the public eye as a human being. you're just kind of content. >> i think people need to realize people are human, everybody's the same, everybody has emotions. i feel like for her people don't know exactly what's going on with her, what she's dealing with as a mother. and i think people feel like you have to be on 24/7. so i feel like this is probably an emotional time for her, and she's going to have to get used to it and deal with this and kind of not worry about what the people think. >> what is else is on your f...