Move Over Hard Seltzer, Hard Kombucha is About to Give You a Run For Your Money
Your favorite hippie beverage has become a trendy summer cocktail.
Stay updated with breaking news from Raspberry Ros. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Your favorite hippie beverage has become a trendy summer cocktail.
Global vodka giant Smirnoff believes that hard seltzer is on track to become the next big drinks trend in Australia, banking on its ‘balanced’ low-calorie, low-sugar characteristics. According to alcoholic beverages giant Diageo, which owns the Smirnoff brand, the hard seltzer market has seen a significant boom recently, especially in the United States, and it believes that the category is on its way to become a big trend in Australia and the APAC region as well. “Globally, we’re aware consumers are gravitating to alcoholic seltzers as the proposition cater...