Scouting for allies before debut, Amazon pledged minimum returns
Scouting for allies before debut, Amazon pledged minimum returns SECTIONS Share Synopsis In 2010, three years before Amazon made its India e-commerce marketplace debut, the US giant circulated an investment proposal, code-named 'Red', to a few select potential local partners for a retailing venture. Reuters In 2010, Amazon was scouting for a reliable Indian partner as the country’s foreign direct investment laws forbade global companies from stocking and selling their own wares on technological platforms that they could fully own and operate. In 2010, three years before Amazon made its Ind...
Source: indiatimes.com