How Vivobarefoot Cut Its Supply Chain by 36 Percent – Sourcing Journal
“The industry focuses on shoes made with sustainable materials as the finish line,” Asher Clark, the certified B Corp’s co-founder and chief digital officer, said in a statement. “For the sake of human and planetary health, this has to change. Our focus is on producing perfect footwear which is regenerative to feet, human movement and planetary health—that’s the real challenge.” By cutting back on the materials in more than 10 of its “hero” styles, including the Tracker II FG, the Magna FG and the Primus Lite III, Vivobarefoot slashed its supporting supply chain by 36 percen...
Source: sourcingjournal.com