WoodWing and Scienta in new partnership to streamline content management offerings
WoodWing and Scienta in new partnership to streamline content management offerings International content solutions firm WoodWing Software has acquired Scienta, provider of cloud-based content management solutions, in a partnership that will enhance WoodWing’s existing offerings for its clients, which include Hearst, Forbes, and Axel Springer. WoodWing’s Content Orchestration approach aims to help brands, publishers, and agencies to smooth out the “content spaghetti” that can come with lack of structure and appropriate tools for managing workflow. As teams grow, and particularly with s...
Source: fipp.com