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Those four the face of the democratic party because their polling numbers are so low, i think he thinks if he can show the every day american that this is the new face of the democratic party that it will be not good for them in a way. >> reporter: so campaign officials tell me to expect that kind of strategy to be on full display tonight and it's interesting because if you remember, chris, today was originally supposed to be mueller testimony day. >> right. >> reporter: so the campaign planned this rally as counter program, but when those plans changed so, too, did the focus, but of course th...

They have been with the democratic base. we ended up seeing democrats win independent voters in the 2018 elections, saw democrats win over moderate votes. the path to success for democrats is pretty simple that they keep enthusiasm at equal or a little bit more enthused going into 2020 and also that they continue to win over the middle of the electorate. this is where it kind of gets into the strategy or as annie ended up putting it the reverse strategy here where all of a sudden if they can try to elevate the alexandria ocasio-cortezs, the squad, whose numbers aren't as popular as a generic d...

To do it again, but, boy, it's going to be kind of like pulling an inside straight once again like he did in 2016. >> annie, you quote a political scientist at uk davis, he told you, the president and the republican national committee know if you prime attitudes toward democrats you are more likely to win their votes. it's a very effective strategy. is that what's at play here? >> one thing i want to just stress here is that this is a little bit of a reverse engineered strategy. the campaign did not know that he was going to tweet what he tweeted about you can go back to where you came from, t...

About medicare for all. >> how many of you like your employer based healthcare. if i come along and say you can't have it anymore. that's what medicare for all does. you cannot have it, period. number one. there is a hiatus spot in between, by the way, how long it's going to take. >> sanders accused the front runner of spreading lies straight out of the republican playbook. here is two critical conditions why this matters, first, polls consistently show healthcare is a top issue for democrats and second medicare for all could be a risky strategy. a july cnn poll shows 30% of krths support a pl...

National political reporter monica alba, "new york times" white house correspondent annie carney and wanda summers. great to have all of you here. annie, we mentioned your article and i thought this also from your article was particularly fascinating and important so i'm going to quote it. brad parscall has been telling people that it's very hard to persuade voters in the current hyper partisan political landscape. mr. trump's reelection strategy instead is to solidify his base and increase turnout. how do these attacks play into that strategy? >> these attacks do help him. these attacks do re...