Detailed text transcripts for TV channel - MSNBC - 20120530:13:40:00
Polling, some of it is online, some of it is voluntary. what are some of the different tools that maybe we don't know about? >> right, this is an experiment. we're not using the term experiment generically to refer to testing. these are randomized controlled trials. this is basically what pharmaceutical companies use to test whether drugs are working. instead of sending out drugs and placebos and randomly assigning them, they are sending out pieces of mail or tv ads and rob-calling and if they are polling continuously as they are for all sorts of reasons in the campaign, you are able to see wh...
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