Mothers advocacy ad, which was banned due to depiction of suicide, returns
MOTHERS MATTER/Supplied An advertisement from Mothers Matter has been criticised as dangerous, with the Mental Health Foundation saying it could cost lives. A television advert labelled “dangerous” and potentially life-threatening has returned to air, but will now screen only after 8.30pm and with details for the Suicide Crisis Helpline. The ad, from lobby group Mothers Matter, was ordered off-air in March after the Advertising Standards Authority received 13 complaints about it. In a ruling, the authority agreed the ad “was likely to cause harm” and it was pulled form television. T...
Source: stuff.co.nz