L'Oreal buys luxury brand Aesop from Brazil's Natura for $2.5 bln
SAO PAULO — French cosmetics group L’Oreal struck a deal with Brazil’s Natura & Co to buy Aesop, its Australian luxury brand, at an enterprise value of $2.53…
Stay updated with breaking news from Roberto Marques. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
SAO PAULO — French cosmetics group L’Oreal struck a deal with Brazil’s Natura & Co to buy Aesop, its Australian luxury brand, at an enterprise value of $2.53…
Middle-East Arab News and Opinion - Asharq Al-Awsat is the world’s premier pan-Arab daily newspaper, printed simultaneously each day on four continents in 14 cities
The deal is L'Oreal's largest brand acquisition to date.
The acquisition of Aesop will help L'Oreal capture the upscale market by providing a complementary product offering and a new customer base.
The beauty industry has successfully navigated the multiple challenges posed by the pandemic crisis and the subsequent economic slowdown of the past two years and is now on a path from recovery towards...