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People don't know the situation. a lot of people know the situation. in business you have hits and misses. in the end you have to have a lot more hits than misses. but that was a case where steel was doing terribly. i saw the ad and i thought it was very compelling from one standpoint and certainly from a class warfare. that's what it's all about. let's take a couple of people that really did a good job. and honestly that looked very sympathetic and certainly the gentleman and a couple of other people in the ad did look sympathetic. but if they knew the facts, i think they will feel a lot diff...

Obviously not very well but it looks like we are doing better than in fact we are doing. i heard numbers that could be anywhere from 19 to 21%. i heard 11% the other day. but certainly it's not 8.2%. >> all right. to be fair, to be fair to president obama, i'm curious, should governor romney in his ad, to be complete, should he have included the fact that there were all these subsidies and tax breaks to the successful company he's putting in his ad to counteract the obama ad? >> i don't think so necessarily. i think that's a much lighter offense. i don't think so. i think that that is somethin...

Not women. in fact usually women i prefer not because i find them much tougher than men but occasionally i get into battles. ive and my great likes. i also greatly respect people. >> is it fun? actually it's sort of like if i follow you on twitter it's interesting to see. you guys are hammering each other back and forth, you and cher and rosie. you are going after each other pretty heavily. >> i don't think they are hitting me. i don't know, i haven't notice they had are hitting me very hard. i thought it was a very unfair shot at gov. romney. and it -- it took me about one second to put it do...

>> cher said some very nasty and unflattering things about gov. romney and i think it was inappropriate what she said, frankly. i have watched her over the years. i knew her a little bit. and she reminds me of rosie with slightly more talent. not much more talent, but slightly more talent. >> she said something, she said if romney gets elected, this is on twitter, i don't know if i can breathe the same air as him in his -- >> and you responded that cher is an average talent who is out of touch with reality and then you threw in rosie. you resurrected rosie into the fight by calling her a total...

The fact that 17 other steel mills, including bethlehem steel, went under that year which shows the political pressure in terms of the trade between the nations that was putting economic pressure on these companies. >> it's not the kind of thing that obama would be saying but maybe you just don't do the ad. when you know it's that egg grier -- egregious, you just don't put it on the air. but people are getting wise to and and that's why gov romney is up in the policy. if you look at the policy, every poll seems to have him up. and i think people are tired of it now. they want jobs. they want r...