Page 12 - Ron Levy News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Take you seriously. >> ron levy started dog tv himself and then got in the partners to help him grow it. the skills that make a great founder aren't necessarily the skills that make a great ceo later on. once the business gets past the start-up stage, it's common for a founder to step aside and hire someone else to run the show. but it can be really, really hard to find the right person. that's the challenge the founder of a dog toy company faced, and his search took years. >> it's such a major decision. it's important to get it right. it's a big deal to kind of release the reins to someone wi...

>> ron levy, the founder of dog tv, realized it could be a quick fix. >> he reacted surprisingly. i took pictures and thought, wow, this is amazing. >> but turning on just any channel wasn't an option. >> if you leave on any animal channel or any news channel, you might see something scary, like a crocodile. there's a bomb somewhere that is on the news. it can actually increase their stress. it's not good for them. >> in that moment, the concept crystallized. a 24/7 channel just for cats. the idea ultimately went from cats to canines. after hearing from pet owners that dogs are a lot more need...

Is, we have 12 things that we need to be watching. >> all that changed when he heard about colleen. it was 2013. >> i was itching for a smarter partner, and it still took years to find the right person. i like to say that colleen rescued our company. >> she'd been working as the ceo of another business, so she had the business chops, and not only that, but she loved animals. >> i worked with company founders in the past, and i learned very quickly what it's like to, you know, run a business with the founder very involved. >> alex and colleen agreed she'd come on board, but made a keen decision...

Partners as i did. do that, and people take you seriously. ♪ >> ron levy started dogtv himself and got in partners to grow it. the skills that make a great founder are not necessarily the skills that make a great ceo later on. once the business gets past the startup stage, it's quite common for a founder to step aside and hire someone else to run the show, but it can be really, really hard to find the right person. that's the challenge a founder of a dog toy company faced, and his search took years. ♪ >> it's such a major decision, it's important to get it right. it's a big deal to release...

Selling the actual concept to cable providers would undoubtedly be really rough. ron wednesday to jasmine media based in israel. their reaction was far from warm. >> it's a great channel, unique. i said, there's no niches, the channel is for dogs. initial reaction was, maybe i'm on candid camera. >> i left the office sad, and the day after, he said, there's something here, he said, i don't know what, maybe i'm crazy, but there's something here. >> it's not very expensive. it's not an episode of "game of thrones," and we play all over the world without localizing because dogs bark in the same l...