Reconciling the overlap of branding, copywriting and creative direction: Meet Antoine Roux
Reconciling the overlap of branding, copywriting and creative direction: Meet Antoine Roux From creative direction to the design of objects, we go behind the scenes at Bureau Antoine Roux and its art and fashion clients. Words For the Paris-based graphic designer Antoine Roux, excitement lies in a project somewhere between the conceptual and answering the brief. “I try to consider both image and text as pieces of language with meaning,” he tells us. Image becomes text in his unmistakably clean yet characterful work, and in turn, text becomes image. Neither are a decorative means. The desi...
Source: itsnicethat.com