Detailed text transcripts for TV channel - MSNBC - 20170625:11:49:00
>> before you franchise, was everything buttoned up? >> i think for us it was very buttoned. it was everyone written down. there's things that as you do the business for a few years you might assume it's known so i think you're kind of fine-tuning -- >> write everything down. >> you're fine-tuning to make sure everything is written down. that's critical. >> what's the biggest mistake that people make in getting franchisees. >> they're anxious to grow the brand and might not have the standards that they need. but there's multiple criteria and it gets better with more franchisees. they need to h...
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