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May 13 2021, 9:28 am | BY Ricki Green | No Comments Yahoo Australia is reminding privacy-conscious Australians they do have a choice in which search engine they use in a major new marketing campaign for Yahoo Search via CHE Proximity.   Launching today the new ‘Yahoo Search for Change’ campaign encourages consumers to ‘Make a statement with your search’ and ‘Search for internet freedom’ in a series of different executions. The campaign is a response to increased awareness around data privacy. ‘Yahoo Search for Change’ reminds consumers Yahoo Search is a strong alternat...

Yahoo search launches first campaign in market via CHEP May 13, 2021 9:12 Yahoo Australia is bringing back the Yahoo Yodel for its latest campaign via CHE Proximity. The new omni-channel campaign is aimed at reminding Australians that they do have a choice in which search engine they use. The ‘Yahoo Search for Change’ campaign encourages consumers to  ‘Make a statement with your search’ and ‘Search for internet freedom’ in a series of different executions. Verizon Media will soon be rebranded to Yahoo after a buyout of the business from Verizon by global private equity giant Apo...