How one group pushed young Latino voters to register: Letting them Google how to do it
How one group pushed young Latino voters to register: Letting them Google how to do it By Adam Wollner McClatchy Washington Bureau/TNS WASHINGTON - A group of progressives think they have unlocked a more effective way to register scores of young Latino voters: Let them do most of the legwork on their own. The nonprofit organization Voto Latino, working with the Democratic digital marketing firm Rising Tide Interactive, ran a series of targeted online video ads ahead of voter registration deadlines in the 2020 election in three key Latino-heavy states - Florida, Texas and Arizona. Instead of...