Banfi Names Magrino PR as US Public Relations Agency of Record
Posted on March 09, 2021
MAGRINO PRESS RELEASE
New York, NY (March 8, 2021) – Banfi, a leading Italian wine producer and importer of its family-owned fine wines, announces today that it has named award-winning public relations agency Magrino PR as its agency of record to spearhead media relations and brand strategy for the US market.
Created in 1919 as a New York-based wine importer, today Banfi is premier producer in Tuscany and Piedmont and run by third-generation family proprietor and CEO Cristina Mariani-May. Throughout its history, Banfi has been committed to innovating and growing with the aim of making fine wines available to Americans. The company accomplishes this mission today with its agricultural estate and crown jewel, Castello Banfi in Tuscany.