Oceania Healthcare's Campaign Reimagines Retirement Living for the Better
Creative 4 Add to collection Brand, campaign, website and media are brought to life in a new integrated campaign from YoungShand There is an invisible line in our society. One day you step over it, and you're deemed 'old'. This badge can leave our elders feeling isolated. At the same time, the rest of us don't give much thought to what happens as we age until we or someone we love gets there. As a result, the retirement and aged care sector has missed out on the kind of transformational change that other sectors have benefitted from. This has done little to quell the feelings many older Kiwi...