Baker behind vegan doughnut says plant-based baking is key new trend
The demand for plant-based baked products is now a significant trend in supermarkets, according to a Sheffield bakery which has developed the first certified vegan jam doughnut for Tesco. Fletchers, which was established in the city in 1895, has come up with a jam doughnut which is not only free of animal products but is produced in an environment swabbed and tested to make sure it is suitable for vegans. Tesco has called it an “historic move”, saying the Jazzy Jam Doughnut is the first official vegan doughnut to go on sale. Fletchers head baker Andy Bingham said that developing the prod...