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Big U.S. companies including Walt Disney and Comcast increased advertising spending on Instagram after pausing commercials on X last month, according to Sensor Tower, as marketers flee the Elon...
Bengaluru-based Swiggy has launched a pilot called ‘Pockethero in about 15 cities in late November that will mainly target students and freshers looking for more affordable food delivery options. The platform has tied up with specific restaurants to offer higher discounts and free deliveries to onboard new customers.
Consumer lending firms are set for difficult days ahead as a central bank diktat on reining in unsecured loans has choked off much-needed credit lines.
Key Takeaways: Meitu has completed a new funding for its Singapore-based Pixocial unit that accounted for a major portion of the company’s net income in 2022 The new funding raised $22 million from participants including Fidelity’s Eight Roads investment arm, valuing Pixocial at more than $100 million
The Bengaluru-based quick-commerce application (app) Zepto is making big strides. According to Sensor Tower data, it surpassed JioMart in November, securing the second position among grocery apps in terms of monthly usage. This shift, identified by BofA Global Research, closely monitoring key segments of the app business, has pushed JioMart to third place in the grocery space.