Detailed text transcripts for TV channel - MSNBC - 20120108:12:34:00
Cutting shipping costs, moving production to the u.s. has shortened production lead times and produced large inventory costs. >> we have a lot of large, national retailers that require very quick service cycles. >> reporter: instead of waiting 12 weeks for delivery on orders, williams can now produce a new product, or tweak what's in production, and deliver it in just one or two weeks, tops. >> we can take a look at what's selling, and what our customers want, what the u.s. consumer wants, and change fragrances, change styles, change colors, much more rapidly from the u.s. >> the number one fa...
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