Kfm 'Music Saves The Day' drives daytime listening - Primedia Broadcasting
Kfm 'Music Saves The Day' drives daytime listening Kfm 94.5, the number 1 commercial radio station in the Western Cape, is bringing to life its positioning of 'The most music. Feel great' through its latest workplace-listening marketing campaign. The new campaign celebrates the positive role music plays during the time of staying at, and working from, home. Kfm’s ‘Music Saves The Day’ gives daytime audiences - listeners who tune in on weekdays for Mid-Mornings with Tracey Lange (9am-12pm) and Lunch with EB Inglis (12-3pm) - the opportunity to win their share of R20,000 cash. To do this...
Source: bizcommunity.com