Stay updated with breaking news from Shama Dalal. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Schwarzkopf Professional, the global haircare brand, has achieved rapid success in the Indian market, securing the second rank in the hair-care segment and becoming the fastest-growing brand within its category, according to a Kline & Co report.
Schwarzkopf Professional, the global haircare brand, has achieved rapid success in the Indian market, securing the second rank in the hair-care segment and becoming the fastest-growing brand within its category, according to a Kline & Co report.
Young Indians are increasingly opting for fashion shades of hair colours such as deep wine, caramel brown, and beige, instead of traditional black and dark brown. Sales of fashion shades grew 40% compared to 26% growth in base shades.
Young Indians are increasingly opting for fashion shades of hair colours such as deep wine, caramel brown, and beige, instead of traditional black and dark brown. Sales of fashion shades grew 40% compared to 26% growth in base shades. Factors driving this shift include increased hairdresser education, social media influence, exposure to international content, and trends suitable for Indian skin tones.
The actor has also featured in the campaign bringing his signature wit and charm to the brand's messaging.