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via Flickr © ccPixs.com (CC BY 2.0) There is somewhere between $45 to $80 billion worth of annual ‘value’ available to the world’s telcos That’s if they adopt what Telia Company and Accenture are calling Circular Principles The two companies lay out the new circular role in a new report published to coincide with Earth Day ‘Circular Economics’ is not just finding new words to describe crushing the old to make the new, but is actually about designing re-use right into a product or service at the outset. This sort of idea has been around for decades, maybe centuries (ever since Noa...

Direxion World Without Waste ETF (NYSE:WWOW). What Happened WWOW debuted last week and tracks the Indxx US Circular Economy Index. One of the guiding principles of the fund is the broader economy's shift away from the old “take-make-consume-waste” way of doing things. The new WWOW “provides exposure to 50 companies, across five sub-themes, which are representative of the transformative shift from linear to circular economic models. The circular economy framework is one that is regenerative, restorative, and focused on systematic resourcefulness,” according to Direxion. Why It's Import...

What Happened As billions of dollars flow into ETFs emphasizing some variety of virtuous investing, the funds themselves are becoming more nuanced and refined. One of the areas where ETF sponsors can effectively appeal to investors while limiting controversy is by focusing on the “E” – environment – in ESG. However, this space is ripe for refreshing. Enter the Direxion World Without Waste ETF (NYSE:WWOW), which debuted last week. Why It's Important WWOW, which tracks the Indxx US Circular Economy Index, is part of a broad batch of new, non-leveraged ETFs introduced by Direxion this y...