How Brick and Mortar Businesses Are Building Plans To Ease Shoppers Back Into Stores
Consumer behavior shifted in 2020. While many brands would have expected ecommerce to grow in popularity, no one could have imagined the necessity it would become during the pandemic. However, despite the uncertainty of when things will return to normal, a recent survey conducted by Allocadia indicates that 33% of consumers will do shopping online, 27% will do shopping in-store, and 40% say they will use both venues. So, despite Statistaâs prediction that ecommerce sales will reach $407B in 2021, buyers arenât expected to stop shopping in physical stores. Given this data, we s...
Source: cmswire.com