Detailed text transcripts for TV channel - MSNBC - 20100411:11:52:00
>> ew, $10,000. >> plus $10,000. >> around $13,000. >> we asked the food show operations manager bill lynch for his advice on how newcomers can get the most from their trade show experience even on a shoestring budget. his first tip, read the show materials. >> most exhibitors can save about 40% in their expenses if they just read through the materials. it's deadline dates, getting the orders in time. once you get on site and if you remember, oh, gosh, i forgot to order a table, the expense goes up so much more. >> tip number two, take advantage of show specials. >> we offer a complimentary bo...