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>> greg, this is sort of made for you. >> working backwards from that i would understand how to serve the customer at those critical moments to determine what type of salesperson i need, determine whether or not the contact needs to be virtual or face-to-face contact, determine a workload capacity, how often do i need to call on that person, how many s i need, determine the type of tools i would need to provide the salesperson to meet those particular customer needs. >> it is hard. i've hired sales people before, and i do not have a background in sales, and i'll be honest, i did not a great jo...