New Holland creates global 180 campaign film for Riot Games via BBH Singapore
July 14 2021, 12:12 pm | BY Ricki Green | 2 Comments Sydney design studio New Holland Creative have directed and produced a stunning flagship campaign trailer for the launch of RIOT Games ‘League of Legends – Wild Rift’ mobile game, in partnership with BBH Singapore. The film – a dream-like journey unveiled in 180 degrees – takes the viewer through the mythical League of Legends backstory, as part of a global launch campaign for Riot’s next chapter of the blockbuster game. The spectre of Viego transforms into a powerful, unliving wraith tortured by an obsessive longing f...